The phrase refers to a specific combination of product characteristics and retail location: headphones produced by Beats, featuring a rose gold color finish, and offered for sale by the retail corporation, Walmart. This combination represents a particular purchasing option for consumers seeking both a specific aesthetic and a potentially competitive price point.
The significance of this offering lies in the brand recognition associated with Beats headphones and the accessibility provided by Walmart’s widespread retail network. Rose gold, as a color, has gained popularity in consumer electronics, appealing to a demographic that values style alongside functionality. Walmart’s position as a major retailer allows for potential economies of scale, influencing the price and availability of such products. The combination, therefore, targets consumers seeking branded audio equipment with a specific aesthetic at potentially affordable prices.